Gaia GPS™ Assists globally’s Adventure-Loving Couples Navigate Nature’s Concealed Gems

The Quick Version: whenever Anna and Andrew Johnson founded a path search website, TrailBehind Inc., their primary goal would be to take pleasure in both’s business and explore a provided desire for the outdoors. That directed these to start the app Gaia GPS through the beginning of mobile programs during 2009. Since then, the software, team, and synced tracks have expanded to serve significantly more than 130,000 users every month. Gaia GPS is sometimes showcased in news reports and faithful consumers — such as couples — can’t get an adequate amount of the app, and sing their praises both from the mountain range plus in web ratings.


Whenever Gaia GPS creators Anna and Andrew Johnson met, they linked over their provided passion for the outside. Indeed, their own basic time ended up being on a hike.

Relating to Ashli Baldwin, help management and Developer at Gaia GPS, Anna had been the one who was huge into climbing at first. On their basic big date, Andrew remembers investing normally totally breathless trying to maintain her. Because their really love expanded, very performed their particular passion for discovering brand-new tracks to understand more about with each other. They began to continue more hikes, which brought these to go over a means that would assist them to find out brand-new paths and monitor their adventures.

“They easily discovered that there was absolutely nothing obtainable to help them approach excursions. They looked for an instrument but could not find everything — so that they wound up generating a remedy,” Ashli mentioned. “these were both designers, thus, normally, they decided to create an app — Gaia GPS — to enable them to.”

As Gaia GPS’ CEO, Andrew concepts and develops most of the consumer program and causes the company’s business and advertising attempts. Before co-founding TrailBehind, Inc. — the moms and dad business of Gaia GPS — Andrew had worked in marketing and advertising within the CEO of SureLogic, a venture-backed business spun-out of Carnegie Mellon University. Anna, meanwhile, was actually the architect of TrailBehind techniques and, just before that, had worked at Bing and Silicon Age as a software professional. These days, as fundamental tech Officer for Gaia GPS, Anna was one of the main designers on nearly every project on business.

Jesse Crocker, a partner and co-founder of Gaia GPS, is actually paid with creating big paths regarding the Gaia GPS application — such as map computers and structure. Just before joining Gaia GPS, Jesse worked as a ski patroller within the Sierras, assisting with avalanche control.

Exactly what began as a discussed fascination with character and backpacking translated into a software containing made a huge influence on the mapping industry, and aided generate numerous enjoying relationships, friendships, and possibilities for significant recollections.

The software’s Versatile qualities attract electricity Users & Those people that Just love Hiking

Gaia GPS consumers consist of quality fans, record-holding backpackers, search and recovery personnel, firefighters, Geographic Ideas program teams, amongst others.

Ashli thinks that part of what makes Gaia GPS interest these types of numerous people is that the software offers offline mapping and particular monitoring characteristics. In some cases, customers may well not recognize they don’t need cellular phone service to make the most of these characteristics.

“they feel that maps are useless when they hiking somewhere off cellular phone service. But that’s far from the truth,” Ashli said. “We really permit people install these maps onto their unique phones before they allow, and your telephone provides a GPS chip inside, in order very long just like you install this map, the telephone knows what your location is, and it can demonstrate on the map without having any mobile phone or internet service.”

Another exciting Gaia GPS element enables customers to record and keep track of an entire hike. Users also can simply take photographs, sign range info, and discuss their unique precise path with other people. Power people tend to take pleasure in these characteristics because they provide the possible opportunity to share new ways and activities with similar outside enthusiasts.

Gaia GPS Hiking software and Hiking Maps are easily accessible on apple’s ios and Android also its web site.

The web site in addition serves as a handy extension from the application and provides smooth syncing and data back-up amongst the site and cellular devices. Consumers might look at internet based maps, control data, search for travels, and produce snap-to-trail routes that sync straight to their unique gadgets.

Search & Safety Aids make it easier to utilize the Wild

Ashli therefore the whole team at Gaia GPS tend to be pleased with the fact that countless expert teams came to use the application — specifically those when you look at the look and recovery area. Ashli asserted that knowing the application helps conserve physical lives provides their a feeling of fulfillment.

“I happened to be just taking a trip and ran into a search and relief group during a training, and I also requested all of them should they desired to try the software out. And so they were already deploying it.” Ashli informed us. “They raved exactly how user-friendly its and exactly how much money they can be keeping making use of Gaia GPS. Plus, we give the look and recovery neighborhood a pleasant rebate.”

Along with his character as a backcountry tips guide, Jonathan Preuss in addition serves as a search and relief volunteer. The guy recalls committed the guy got an urgent situation demand a hiker lost on Devil’s Bedstead eastern in Idaho. He immediately started the Gaia GPS.

“I noticed the search appear in, pulled upwards my Gaia software, made sure I’d that map stored, and switched around and returned on trailhead,” he stated.

This story had a happy closing, as noted throughout the Gaia GPS blog site. “a chopper flew by after the decision and identified the missing out on hiker, but, by that point, Jonathan had currently started up the trail. The capability to easily access electronic maps from a mobile device allows look and relief volunteers like Preuss to respond quickly plus precisely than previously.”

Enjoy New Passions With pleasing Membership Options

Gaia GPS consumers say that account has its benefits. With options suited to suit lovers just who hike periodically or frequently, Gaia GPS goes apart from to assist them to find the right knowledge.

Members can choose to get into the default map from the app free of charge. The standard chart is limited to one resource — Gaia Topo, and members can download maps for off-line utilize.

Ashli mentioned that Gaia GPS shines for those who go into the backcountry. “Gaia GPS has much better maps and GPS features, and provides all features under its fundamental account for $19.99 each year, with extra maps,” she stated.

Account consists of limitless downloads and entry to a large number of chart sources. The free of charge software offers machine backup of all of the monitors, pictures, alongside data. Gaia GPS allows you to record information, share excursions, and back all of it right up. In addition it supplies an array of backcountry routing features and customizable options.

A Gaia GPS superior account prices $39.99 every year and it is made for users who want use of worldwide’s most useful number of specific maps and overlays that may be used on any map.

Gaia GPS user Kalen Thorien talks of by herself as a big hill skier and adventurer, and she finds the app simple to use and really worth the cash. “Gaia GPS application — have it. This effortlessly may be the handiest maps plan and GPS that’ll not break the bank. Down load and off-line topo and images, ready waypoints, track how you’re progressing, and find your local area even if you don’t possess service — just about all out of your phone,” she mentioned in a testimonial on the site.

Gaia GPS people can join a no cost newsletter to stay over all account and product innovations.

Gaia GPS is on a goal to compliment event & Growth

What started jointly pair’s want to go through the outdoors together is continuously getting probably the most common GPS applications available. Gaia GPS has seen remarkable development in income as more people select application as his or her main resource to get by far the most regarding the outdoors.

“it is a very exciting 12 months for us. During the last 6 months, the energetic consumers have doubled to significantly more than 131,000 every month. Mainly, all of our consumers are priced between 20 to 60 years of age,” Ashli stated. “It really is interesting to see town surrounding this app grow. I’m always astonished to listen about all of the different customers that utilizing the app — both domestically and internationally.”

The Gaia GPS staff is likely to be tiny, however they placed their particular souls inside work they are doing. As outdoor lovers themselves, they have many pleasure from comprehending that the application impacts resides in meaningful and life-saving methods. Ashli informed you the staff is focused on supplying top-notch customer support and wishes customers to savor their own experience with Gaia GPS.

“Our objective is result in the software because easily accessible that you can. Therefore we want to make the onboarding knowledge not that hard regarding customers — from the time they download the software to whenever they continue their own excursion,” she said. “That is what we’re concentrating on in 2010 — specially with of your user progress. We really need to make sure that we have all a beneficial, fun, and simple experience.”